Podravka at the Sarajevo Film Festival

They say that the best traditions are nurtured by love, as again demonstrated by Podravka’s golden sponsorship of 25th Sarajevo Film Festival (SFF). This year Podravka was the proud sponsor of the Heart of Sarajevo Award for Best Short Film. With the Festival Closing Reception organized by Podravka, they celebrated their multi-year partnership with SFF. As part of this year’s festival activities, Podravka also organized open Cinema by Vegeta Natur at Hastahana Park. During this year, the PRIME Communications team was in charge of PR support to Podravka in all its activities.

SDG Business Week

With the support of the Government of Sweden, in 2019 UNDP in Bosnia and Herzegovina organized SDG Business Week aimed to promote the Sustainable Development Goals and to raise awareness of the extremely important role the private and public sectors have in achieving them.
Instead of a one-day event, the SDG Business Week this year was organized with several individual activities focused on promoting sustainable development goals to the private sector, future business leaders, and key decision-makers in Bosnia and Herzegovina.

PRIME Communications provided comprehensive PR support services to UNDP, which included establishing partnerships with project media associates and media relations, services of online communication, visual solutions, online promotion for webinars, and the final gala event – awarding sustainable development leaders in Bosnia and Herzegovina 2019.

Football For Friendship

Gazprom’s Football for Friendship international children’s social program has included Bosnia and Herzegovina as a participant in 2018. The project allowed us to engage children ages 12 to 14 in an international football competition by offering them a unique and exceptional experience – to train and play in teams of children from all over the world, at world-renowned venues such as Spartak Stadium in Moscow, Polideportivo Dehesa de Navalcarbón and the UEFA Pitch Ground – Plaza Mayor in Madrid, and to attend the opening of the FIFA World Cup 2018 in Moscow at the Luzhniki Stadium, and the UEFA Champions League Final 2019 at Metropolitano Stadium.

In the 2019 season, Bosnia and Herzegovina had a representative on the winning team of the F4F 2019 International Children’s Soccer Tournament.

PRIME Communications was responsible for the overall organization of the Football for Friendship project in 2018 and 2019 starting with media partnerships, collaboration …

EPF (European Voluntary Pension Fund) – PR support and Online communication

The European Pension Fund (EPF) is the first and only voluntary pension fund in Bosnia and Herzegovina established in 2017. 

Thanks to legal regulations, the citizens of Republika Srpska (RS) are finally able to voluntarily make savings for extra income during their retirements. The founders of EPF are the European Bank for Reconstruction and Development, Skupna pokojninska družba d.d. Ljubljana and the Pension Reserve Fund of RS. 

PRIME Communications has been selected as their PR agency third time in a row, since the founding of the EPF, and in addition to the services of developing a Communication Strategy, Graphics Standards Book, PR support, and event management, the agency is also responsible for online communication, that is developing and implementing the strategy, and maintaining an official EPF Facebook account.

From the very beginning, since 2013, PRIME Communications has been the proud PR partner of conference. 

This year’s conference was held on May 25th and 26th in Porto Montenegro, Tivat. is one of the largest regional conferences on Online Business, marketing and business innovation, organized every year since 2013. as part of the corporate social responsibility strategy of Domain.ME, the company in charge of the national domain of Montenegro – .ME. From the very beginning, the mission of was to improve the quality of life of people in Southeast Europe by raising awareness of the opportunities offered by the Internet and new technologies through education, increased competitiveness, and networking opportunities.




The 5th season of Podravka’s Lino Višebojac in Bosnia and Herzegovina

By handing out symbolic checks to schools that have been declared the most successful hosts of Lino Višebojac and gifts to the best participants of the entire competition, the fifth season of Lino Višebojac in Bosnia and Herzegovina for 2018/2019 has ended, with eight schools from six cities across Bosnia and Herzegovina participating. The competition part of the fifth season of Lino Višebojac in Bosnia and Herzegovina, organized by Podravka and Sportske Novosti, started on March 29th at the elementary school “Sveti Franjo” in Tuzla, and ended on May 15th with Lino Višebojac at the elementary school “Ivan Goran Kovačić” in Livno. 

PRIME Communications has participated in the preparation and implementation of the project, from obtaining approval and patronage support from competent and relevant institutions, through project presentations in elementary schools to engage them, to Lino Višebojac in schools across Bosnia and Herzegovina.





UNICEF in Bosnia and Herzegovina

The collaboration between UNICEF in Bosnia and Herzegovina and the agency PRIME Communications has already become traditional. Although they say that the strength of agencies is measured by the number of new clients, we firmly believe that a much more relevant indicator is the quality of the service delivered and the continued cooperation with “old” clients.

PRIME Communications with UNICEF in Bosnia and Herzegovina will continue collaboration in the new contractual period until the end of 2020 and be in charge of communications support: online communication, media relations, media monitoring and analysis, production of media and multimedia content, promotional materials, and support for other UNICEF communication activities in Bosnia and Herzegovina.

Business Manager Forum 2019.

“Digital transformation is a continuous process that is not always easy, but without which business in the world is no longer possible,” was one of the key messages delivered by keynote speaker Dragana Đermanović, in front of almost 300 participants, during the second day of the Fifth Business Manager Forum in Bijeljina 2019.

During the second day, the participants had the opportunity to listen and participate in two-panel discussions, where their experiences were shared by prominent public and private sector experts from Bosnia and Herzegovina and the region.

PRIME Communications was in charge of media relations and event management.

Coca-Cola Youth Empowered Project in Bosnia and Herzegovina 2019

The Coca-Cola Youth Empowered Project is a program initiated by Coca-Cola HBC B-H Sarajevo that recognizes, develops, empowers and motivates young people in Bosnia and Herzegovina for the third consecutive year, making them more competitive in the labor market.

For the third year in a row, we are part of this great story.

For Coca-Cola HBC BH Sarajevo we carry out the project and are in charge of all activities (overall project and event management), including defining the project partners, selection of lecturers, training format, contracting partnerships, online communication, relationships with all stakeholders, and providing technical and logistical support.