The European Pension Fund (EPF) is the first and only voluntary pension fund in Bosnia and Herzegovina established in 2017. Thanks to legal regulations, the citizens of Republika Srpska (RS) are finally able to voluntarily make savings for extra income during their retirements. The founders of EPF are the European Bank for Reconstruction and Development, Skupna pokojninska družba d.d. Ljubljana and the Pension Reserve Fund of RS.
PRIME Communications has been selected as their PR agency since the founding of the EPF, and in addition to the services of developing a Communication Strategy, Graphics Standards Book, PR support, and event management, the agency is also responsible for online communication, that is developing and implementing the strategy, and maintaining an official EPF Facebook account.